‘Women To Go’ is a campaign designed to raise awareness about sex trafficking and prostitution. Shalmor Avnon Amichay/Y&R, a Tel-Aviv advertising agency, developed the campaign in 2010 for the Task Force on Human Trafficking (TFHT), a project of ATZUM and the law firm Kabiri-Nevo-Keidar.
Women To Go encourages society to confront trafficking by exposing this underground crime in a public space. During a ‘Women To Go’ event, women with price tags are placed in a storefront as if they are for sale. Volunteers stand outside to inform passersby how they can participate in the campaign against sex trafficking.
TFHT organized the first Women To Go event in Tel-Aviv in October of 2010. The Israel event raised awareness about proposed legislation to criminalize the act of purchasing sexual services and decriminalize the provider.
In July 2012, the event debuted in Chicago calling attention to the prostitution and trafficking of women and children on Backpage. Both events were extremely successful in bringing this modern slavery to heightened public consciousness.
Help us bring Women To Go to a city near you and raise awareness about how sex trafficking and prostitution affect your community. Don’t miss this opportunity to take a stand! To find out more about Women To Go and learn how you can get involved, please email firstname.lastname@example.org.
Organize your own ‘Women To Go’ Event!
Download our presentation to find out how you can bring ‘Women to Go’ to your city!